Intresting way to advertise

February 28, 2007 | Author: Eve Lester | Filed under: Technology

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This is a press release for www.headforthetop.com, it is a very interesting way to advertise, from what I can tell, your add is placed then it competes to be on the top of the page by playing rock, paper, scissors. It is pretty cool to explore, clicking the next and replay buttons shows you the last moves made. While the site does not have any page rank right now; it is sites like this, with a new idea that may catch on quite quickly. Because it is unique, the traffic and rank will hopefully rise quickly. You can create your own free box that can compete, the only difference between the free and paid ones is that if the free one loses it will not restart. Give it a try, looks pretty neat.

Press Release

Text or Image based adverts can be placed on the site, and each is placed in a box. Each advert also has a service or product description, and a link. Free boxes which just contain text can also be added which compete with the advertisements. Each box is assigned (user choice) either rock, paper or scissors. The advertisements are then launched from the bottom of the screen, and head for the top, hence the sites name. When their progress is blocked by another box, they play rock paper or scissors. The winner gets to proceed. And the looser gets relaunched if its an advertisement, or is deleted if its a free box. Its a novel idea designed to attract interest to the pixel advertising style of website. The fact that the casual user is able to play against the adverts is the clincher, because this focuses the interest on the advertisements which on most sites would be ignored. Realizing the uniqueness of the idea, the designer has had the idea patented. At the moment there is a one off fee, based on size, which buys you an Advertisement lasting a year or more.

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