Project Wonderful Advertising is Wonderful!
I’m going to introduce you to a new advertising network I found recently that I’ve fallen in love with! The network I’m introducing to you is called “Project Wonderful“.
Introduction to Project Wonderful
Project Wonderful is a new type of network that let’s you choose any type of ad format imaginable and sell the space to whomever has the highest bid that you allow at daily intervals. That’s basically the gist of it. Previously most blogs that wanted to do advertising but didn’t get many uniques would have a hard time selling site-wides unless it was blatantly for PR reasons. Now with Project Wonderful you can sell your space for what it’s worth. If you you sell say a 125X125 banner spot for ~$.20 a day that’s ~6$ a month; not a lot but definitely the difference between breaking even on your blog or paying the hosting yourself. It’s also in my opinion a brilliant way to deliver direct advertising in a search engine friendly widget. By search engine friendly I mean you won’t be passing or receiving any PR from those you’re advertising with.
That’s a small example but ultimately it’s you the owner of the site that controls how much it makes. You can opt for 1 banner of any size and have people bid it up or you can put a few boxes out and harvest the daily money from each. Currently at Bloggeries Forum I’m using one box; I put it up yesterday and it’s already up to $.30 a day with 10 interested bidders. I’m very interested to see where this will go over the next few weeks and months because most people have NO CLUE about this
service yet; did you?
Purchasing Ads
When purchasing ad space you can upload funds via Paypal which is incredibly convenient for myself and I’m sure most purely digital entrepreneurs a well. No need to load it on a personal credit card; it comes right out of paypal! Also when purchasing advertising you can bid in increments of $.10 at a time even though I’m currently a high bid on about 10-20 places; many of them only $.01-$.03 a day!! I mean this whole advertising campaign that I’m running costs me about ~$.33 a day! That’s ~1/5th the price of a Large coffee at a reasonably priced chain like Tim Horton’s, Krispy Kreme etc… When purchasing ad space it also let’s you know how many page views the blog/site gets on average and how many today which is EXTREMELY helpful and choosing whom to advertise with. I’m looking currently at sites with over ~300 page views a day and less than $0.05.
This project is wonderful but I think the time to get really cheap ads is NOW; once and trust me I believe this WILL become mainstream ads will go to what they belong at as supply and demand even out with larger numbers of advertisers and publishers. I spent about 2 hours last night buying ads and will do the same. If I can spend $20-30 a month and appear on dozens of blogs… Not too shabby!
Selling Ads
Selling ad space is as simple as putting the widget on your blog and checking your email for bids. You’ll get people bidding $0.00 right away so if you don’t want to deal with that just put a reserve. I caution you though; if you’re putting a reserve make it super low; I see a lot of blogs that get next to no traffic saying unless I make $0.40 a day it’s not worth it. Sorry
but with the current supply you’ll most likely get NO bids and say Project wonderful isn’t so wonderful. I recommend just letting people get on there and the market will even itself out. My widget has been online for less than 1 day and as already mentioned has seen some bidding.
You can opt to automatically accept new advertisers; have to approve each bid or allow them to bid as much as they want once approved. I opt for the last suggestion as once an advertiser is approved I want them to bid as much and as often as possible; why not!? The only reason I don’t have automatic is because I want to make sure the content is always child safe.
At the present time I have no idea how many advertisers are using the service but there are thousands and some blogs even have bids as high as $10 a day… Imagine having 4 boxes and making ~$40 a day from your blog without having to worry about PR issues etc? Basically this is opening the door to most online sites to make good money; all you need to do as a publisher is write quality content that gets people visiting; if you can do that I’m sure you’ll receive lot’s of bids and agree that project wonderful truly is wonderful. I just wish this came out months ago!
The Staff
The staff has to approve your account manually so I recommend you signup asap so your account will be ready when you finally decide to install the widget or widgets on your blog. Also I heard they don’t work weekends or holidays so don’t signup on Friday at 5PM like I did!
Conclusions
I urge you to live a little and throw $5 into your Project Wonderful account via paypal; it’s fun and productive. I just checked my stats and I signed up for advertisers late last night at about midnight; while I was sleeping I got 9 unique clicks from 450 page views at a total advertising cost of ~0.10-0.15$! Normally in the mornings my forum has a lower count from the at midnight inactive users being removed from the list; not this time so I’m assuming a few converted. Not bad for a dime during sleepy time.
I found your site on technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. Looking forward to reading more from you.
Chris Tackett
Thanks for the kind words Chris. We try to deliver content that will help anyone interested in running a home biz. Thanks for letting us know we’re on the right path!
I can’t help noticing a difference between the amount you are paying for ads and the amount you are projecting you will be paid for them. So far the income on the tower ad above the fold in my blog is closer to the former.
I can see what you’re saying but if you get a lot of traffic especially one that converts for a specific advertiser you will get good money in bids. If you aren’t getting bids try and describe your keywords better or get more traffic.
Regarding buying cheaper ads that is available to everyone regardless of their current income from the program. There will always be a supply of blogs that you can bid on for pennies a day that get little but who knows maybe well converting traffic.
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Has anyone tried Etology yet? I’ve been using this service for a few months now and so far I’m quite happy with the results. Project Wonderful is nice, but I wasn’t happy with my overall earnings. Therefore, I started searching for something better and eventually found Etology. One of the nice things about Etology is that you can set your own prices, which in the long run equals higher earnings. You can check out this review that I wrote for more info.
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