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Free Sponsored Yahoo Listings Huh?

April 21, 2008 | Filed under: SEO and Marketing      Comments(2) | expand » | « hide comments

Good morning ladies and gentlemen, we have another fun week ahead of us online and today I’m going to show you something which made me take a huge double take. I’m talking about seeing your site in the paid sponsored listings on Yahoo.com for free!

I was searching for Bloggeries the other day to see how it ranked in yahoo for a wide variety of terms. Then I just started searching the actual name to see which results came up. To my surprise I saw Home Biz Blogger as a sponsored ad in the footer and sidebar advertisements which I had *THOUGHT* were paid.

HomeBizBlogger as an advert in the footer; the one below shows HBB as an advert on the right sidebar near the top.

I’m glad I took a screen shot when this occurred as it’s not showing it now. One thing I did think should be mentioned is that I own both sites. I …

Alexa Changes Rankings Criteria Announcement

April 17, 2008 | Filed under: SEO and Marketing      Comments(7) | expand » | « hide comments

You read it here first and now without further delay please visit the Official Announcement from Alexa.com.

Basically it appears as though they changed the algorithm to better display the internet habits of the average user over just the webmaster type user. Typically sites with high webmaster related traffic ranked very high on Alexa naturally as the average user of the toolbar was in fact a webmaster.

According to the announcement they will continue to make changes and not all sites were affected. How did I know about this so quickly you ask? Well Bloggeries went from 23,000 all the way back to 81,000. Doh! What else stinks is that it was 66,000 a year ago and I’ve been steadily working on it. I guess it is fair though and I’m still happy with the change despite it negatively affecting my rankings. I’ve said before that Alexa rankings were useless to some extent due to the bias of people …

Importance of Domain Age in Search Results?

April 16, 2008 | Filed under: SEO and Marketing      Comments(6) | expand » | « hide comments

There is endless debate over the importance of domain age in calculating a sites search engine results position. (SERP) Most of us really don’t know what information and to what extent the search engines use to value the age of a domain in determining results and trust.

I was visiting Seo By the Sea a few days ago and Bill posted a wonderful post on the age of a domain affecting search results. This isn’t new stuff but it was discussing a patent where age of domain was mentioned which is a good sign. A lengthly discussion ensued and one of the coolest things about this site is that this A-List SEO Blogger will actually reply to every legitimate question asked. I was almost floored when my first question was replied to in 1 day and my second follow up in an hour.

Popular theory is that it’s the time in the index that counts so in theory an …

Focus to Avoid Information Overload

April 14, 2008 | Filed under: Business Advice      Comments(2) | expand » | « hide comments

I believe the your success will be obtained to the degree you can focus on what’s important and implement the necessary steps to succeed. Why am I writing this on a Monday morning you ask? Simple reason is that online there is so much information that unless you focus and know what you want to do before you sit down you’ll just drift from one site to another. If you don’t focus your efforts you’ll definitely suffer from information overload which isn’t good for your psyche or productivity.

Since information is so readily available online today it’s almost become more of a curse then a blessing. Remember the days of going to a library finding 1 book on a subject; learning some presented facts then burying it to move on to other areas. Unfortunately the internet is like that which is it’s biggest pro and con. You will always find information that conflicts with other information you read previously. You will …